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  • What’s in Paola Franqui’s North Sound

    October 14th, 2014  —  Leave a Comment

    Between product and lifestyle photo shoots, we have plenty of chances to experiment with how much gear can fit in each ONA and how to style each bag. But we’re always inspired and impressed by how real-life ONA owners manage to make the bags work for them (keep sharing your photos with us on social media!), so we decided to highlight how some of our favorite photographers make their bag work for them.

    ONA Bags  x Paola Franqui x North SoundIf you were to ever run into Instagrammer Paola Franqui  you would likely find her with her camera in hand exploring and shooting everything around her. She’s passionate about life, and she believes in capturing moments that will never happen again. In fact, she graduated from Rutgers University with a criminal justice degree and hopes to one day become a crime scene photographer. She has always loved photography and it is something that she wants to do for the rest of her life – which is evident when you look through her gorgeous Instagram feed.

    ONA Bags  x Paola Franqui x North SoundWhat’s in Paola’s North Sound:

    • iPhone 6+
    • Headphones
    • Olloclip Lens
    • Tripod
    • Keys

    ONA Bags  x Paola Franqui x North SoundONA Bags  x Paola Franqui x North SoundONA Bags  x Paola Franqui x North SoundONA Bags  x Paola Franqui x North SoundONA Bags  x Paola Franqui x North SoundONA Bags  x Paola Franqui x North SoundCONNECT WITH PAOLA
    INSTAGRAM

  • Introducing: The North Sound and The Clarendon

    October 7th, 2014  —  Leave a Comment

    Because the little things can make a big difference.

    Introducing the best way to organize small photography accessories, from mobile lenses to memory cards. Handcrafted with premium Italian leather and the ultimate attention to detail.

    The North Sound x ONA Bags

    THE NORTH SOUND

    Handcrafted with rich Italian leather, the North Sound photo accessories pouch protects and organizes small photography accessories. Designed with modern mobile and traditional photographers in mind, the North Sound features a main compartment that is perfect for organizing small essentials such as mobile photography lenses, batteries, mini tripods, lens caps and microfiber cloths. It can also accommodate an iPad Mini. A front zippered pocket includes four memory card slots. The North Sound also includes a detachable wrist strap.

    SHOP NOW: http://bit.ly/ONANorthSoundPouch

    The Clarendon x ONA Bags

    THE CLARENDON

    The Clarendon photo accessories organizer is designed for modern mobile and traditional photographers. Handcrafted with premium Italian leather, the Clarendon protects and organizes small photography accessories. This structured folio is secured by a zip closure while the interior feature slim pockets and strong elastic bands to hold small mobile lens, batteries, mini tripods and memory cards. The Clarendon also includes a detachable wrist strap.

    SHOP NOW: http://bit.ly/ONAClarendonOrganizer

    Enjoy free shipping and free returns* 

  • Photographer Profile: James Seymour-Lock

    October 2nd, 2014  —  Leave a Comment

    The team at ONA loves to highlight emerging photographers and feature established photographers: it’s less about renown or experience and more about the feelings stirred by the images created. We’re constantly amazed by the incredible variety of photographers who use ONA bags: there’s no standard background, education, subject, inspiration, industry. The only constant is that they’re trying–and usually succeeeding–to tell a story in one captured moment.

    James Seymour Lock x ONA Camps BayJames Seymour Lock x ONA Camps BayJames wears the Camps Bay in Smoke

    In December 2013, James Seymour-Lock sold everything he owned, left the UK, and started traveling the world–carrying nothing but his ONA Camps Bay Backpack. He runs Simple As Milk, a user experience agency, from a different country each month: choosing this lifestyle to remove boundaries, seek out exciting new challenges and become a full-time explorer. In his own words: “I carry only what is necessary and live my life out of a single bag. My ONA Camps Bay is the only bag I own and my entire life is contained within it. I don’t think I could ever go back, and I’ve never been happier.”

    James Seymour Lock x ONA Bags James Seymour Lock x ONA Bags James Seymour Lock x ONA BagsONA: How did you get into photography/videography?

    JS: I kind of stumbled into photography. I’ve always been involved in creative practices such as design and web development, but I wanted to find a hobby that would encourage me to get out from behind the computer screen. One that would bring me new opportunities and allow me to explore new places and meet new people.

    After just a few attempts I fell in love with photography. I love how a single image can contain so much meaning, and each time I shoot I seem to learn something new. I’ve met some amazing people, too, and have gained loads of confidence when talking to strangers, asking them for portraits.

    James Seymour Lock x ONA Bags James Seymour Lock x ONA BagsONA: What camera do you shoot with? What is your “go to” lens of choice?

    JS: I shoot with the Sony A7 primarily, mostly because it’s small enough for travel and powerful enough for great results. I’ve found it’s particularly great for street photography because it’s unobtrusive. I also use various adaptors to support my growing collection of vintage lenses.

    My go-to lens for the A7 is the 40-year-old Pentagon M42 135mm f2.8, also known as the “Bokeh Monster” due to its 15 aperture blades. I fell in love with the smooth, soft images that bring a little vintage look back into digital. It’s a fairly unusual focal length to have as your default lens, but I’ve learned to master it and use it for both portraits and landscapes.

    I’ve also recently rekindled my love for my iPhone5 camera. In Copenhagen this month I was taking 90% of my shots with it. The quality of the camera still amazes me and some of my favorite shots have been taken with it.

    James Seymour Lock x ONA Bags James Seymour Lock x ONA Bags James Seymour Lock x ONA BagsONA: What sort of project drives your creativity? What is your dream project?

    JS: My favourite thing to do is to tell stories, so I want to leave behind narratives of my travel and adventures through my photography. Pushing myself to try new things makes me a more creative person: I’m investigating things that are unknown to me and then sharing the results for others to see.

    The same goes for other people, I want to meet new interesting people and hear their story.

    My next aim is to work with some travel/airline companies on creating photo stories for specific locations or cities. Imagine beautiful photo narratives that tell a story of each location and show the lifestyle/people within it.

    James Seymour Lock x ONA Bags James Seymour Lock x ONA Bags James Seymour Lock x ONA BagsONA: What is the hardest thing about being a photographer/videographer?

    JS: The hardest thing I have found is trying to slow down. With digital photography it’s so tempting to go click-crazy and actually miss what’s around you. I try to take the time to just pause and soak in the surroundings. Life is so hectic with everyone rushing through it and I’ve found it particularly hard just to slow down, relax and find that perfect photo opportunity.

    I’ve noticed a lot of photographers excel at one genre of photography, whether it’s portraiture or street work. But I’ve found it hard to settle into a niche, I just enjoy shooting everything.

    James Seymour Lock x ONA Bags James Seymour Lock x ONA Bags James Seymour Lock x ONA BagsONA: Describe your style of shooting.

    JS: Although my style varies, I always try to tell stories. My favorite shots capture the feeling of my journey through the lens. What is it like to be where I am right now? I want to show and inspire more people to go out and explore the world. We spend too much time in one place. You can find beauty almost anywhere in the world, you just have to get lost in that moment.

    James Seymour Lock x ONA Bags valencia-nightONA: In one sentence, what advice would you give to a photographer/videographer just starting out?

    JS: As strange as it might sound, I’d say: Leave the camera at home and see the world through your eyes first, take everything in and just absorb your surroundings.

    Once I stopped trying to see the world through a lens, it really opened up my photography.

    James Seymour Lock x ONA Camps Bay

    James Seymour Lock x ONA Camps BayJames Seymour Lock x ONA Camps BayONA: How did you hear about us?

    JS: I’ve had my Camps Bay bag so long now that I couldn’t tell you. I just remember trying to find the most beautiful camera bag for my equipment and I sure found it. It’s been to more than 30 countries with me and several continents, it has never let me down and its beauty only grows with age!

    CONNECT WITH JAMES

    INSTAGRAM I TWITTER VSCOGRID

    Note: photos of James were kindly taken by Dan Rubin. 

  • Where ONA Goes: Fashion Week with Driely Schwartz

    September 30th, 2014  —  Leave a Comment

    Each ONA bag is named after a place that founder Tracy Foster has traveled, all the way from Camps Bay in South Africa (where she came up with the idea for ONA) to her favorite neighborhoods in New York, like Brooklyn and Chelsea. The entire ONA team loves to travel, and we adore living vicariously through our  customers who take ONA bags to new and beautiful places.

    Driely Schwartz x New York Fashion Week x ONA Camps Bay

    Driely wears the Camps Bay in Field Tan

    New York City always get swept into a well-dressed and overphotographed tizzy when Fashion Week rolls around: photographers, models, editors and street style wannabes turn up in droves to see the next season’s styles. Driely Schwartz is a photographer from Brazil, currently living in New York City and regularly covering Fashion Week. She carried her Camps Bay Backpack as she captured runway looks, behind-the-scene shots and the best of street style all over New York City.

    Driely Schwartz x New York Fashion Week x ONA Camps BayDriely Schwartz x New York Fashion Week x ONA Camps Bay

    Driely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA BagsDriely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags Driely Schwartz x New York Fashion Week x ONA Bags

    Driely Schwartz x New York Fashion Week x ONA Camps Bay

    CONNECT WITH DRIELY

    WEBSITE BLOG I INSTAGRAM I FACEBOOK

  • Travel Journal: Photokina

    September 26th, 2014  —  Leave a Comment

    If you’re a regular follower of our blog, you know how much we love seeing the cool places where ONA bags go with our awesome customers. Our team also loves globetrotting with our own ONA bags: founder Tracy Foster and sales manager Jillian Wishart recently jetted over to Germany with their ONA bags for Photokina. 

    Photokina x ONA Bags x Germany Photokina x ONA Bags x GermanyEvery two years leading photography brands and professionals descend on Cologne, Germany for Photokina – the largest imaging fair in the industry. The fair spans across the massive Koelnmesse campus with endless booths of photography and imaging related brands. It’s a wonderful opportunity for this worldwide industry to come together for 6 days and connect over their common bond of photography.  Plaber, our distributor that covers Europe, the Middle East, and Africa, facilitated the ONA booth at this years’ fair. The booth was a welcoming space that portrayed the premium, handcrafted nature of the ONA brand. We were lucky enough to join them for several days, and had a blast meeting new and old customers from all over the world.

    Photokina x ONA Bags x GermanyPhotokina x ONA Bags x Germany Photokina x ONA Bags x Germany Photokina x ONA Bags x Germany Photokina x ONA Bags x Germany Photokina x ONA Bags x GermanyWhile at Photokina, Swarovski Optik introduced the brand-new CL Companion Africa range of binoculars. We teamed up with them to create a custom carrying case with our signature waxed canvas and full-grain leather. An added bonus – we got to meet some of the Swarovski team in person who we’ve emailed regularly.

    Photokina x ONA Bags x Germany Photokina x ONA Bags x SwarovskiOne morning before the show, we took advantage of a few hours to explore Cologne. We made sure to stop by the Cologne Cathedral, which is one of the prominent attractions in the city. Not surprisingly, the cathedral’s details were more beautiful in person and the adjacent plaza was a perfect place to sit and people-watch.Photokina x ONA Bags x GermanyPhotokina x ONA Bags x Germany

    Photokina x ONA Bags x GermanyPhotokina x ONA Bags x GermanyPhotokina x ONA Bags x GermanyPhotokina x ONA Bags x GermanyPhotokina x ONA Bags x GermanyThank you to those who attended and stopped by the booth!

  • Photographer Profile: Chris Bakley

    September 23rd, 2014  —  Leave a Comment

    The team at ONA loves to highlight emerging photographers and feature established photographers: it’s less about renown or experience and more about the feelings stirred by the images created. We’re constantly amazed by the incredible variety of photographers who use ONA bags: there’s no standard background, education, subject, inspiration, industry. The only constant is that they’re trying–and usually succeeeding–to tell a story in one captured moment.

    Chris Bakley x ONA Union StreetChris Bakley wears the Union Street in Black

    ONA: How did you get into photography/videography?

    CB: One November morning almost 3 years ago is where photography all started for me. I decided that day that I would take the little point and shoot what I had at the time and photograph the sunrise. When I took that shot I had this feeling that photography wasn’t something I wanted to do but it was what I was meant to do. Ever since that moment I kept pushing on and haven’t looked back since!
    Chris Bakley x ONA Union Street Chris Bakley x ONA Union Street

    ONA: What camera do you shoot with? What is your “go to” lens of choice?

    CB: I currently shoot with a Canon 5D Mk II, my go to lens for Landscapes/Nightscapes is the Tokina 16-28 2.8. Incredibly sharp and amazing in every way! Can’t recommend it enough!

    Chris Bakley x ONA Bags Chris Bakley x ONA Bags

    ONA: What sort of project drives your creativity? What is your dream project?

    CB: For me the night has always given me creative freedom. Something that may seem ordinary or dull during the day can transform into something breathtaking at night! Be it the majestic night sky, a horizon full of lightning strikes or even just a night on the boardwalk. For me when I am out there under the stars everything else just disappears, No past, no future, no worries, no problems just the moment and that is exactly the feeling I am looking to express  in my photographs! My dream project would definitely be to travel to a place like Alaska or Iceland to photograph nature’s beauty of the northern lights.

    Chris Bakley x ONA Union Street Chris Bakley x ONA Bags

    ONA: What is the hardest thing about being a photographer/videographer?

    CB: The hardest thing about being a photographer for me is spending hours setting up a shot and it just not panning out. With this type of photography I am always relying on mother nature to cooperate with me. But that doesn’t always happen, there will be nights where I have planned for weeks and already set up only to see a bunch of clouds rolling in over the horizon.Chris Bakley x ONA Bags Chris Bakley x ONA Bags

    ONA: Describe your style of shooting.

    CB: My particular shooting style is finding beauty in the night with long exposures.

    Chris Bakley x ONA Bags Chris Bakley x ONA Bags

    ONA: In one sentence, what advice would you give to a photographer/videographer just starting out?

    CB: Try everything! Portraiture, Landscapes, Architecture or even Fashion! One day you are going to shoot that one thing that gives you true passion and when that happens nothing will be able to stop you.

    Chris Bakley x ONA Bags Chris Bakley x ONA Bags

    ONA: How did you hear about us?

    CB: A fellow photographer told me ONA Bags!

    Chris Bakley x ONA Union StreetCONNECT WITH CHRIS

    WEBSITE I FACEBOOK TWITTER I INSTAGRAM

  • Announcing: Swarovski Optik Collaboration

    September 17th, 2014  —  1 Comment

    We’re thrilled to announce our latest collaboration: ONA teamed up with Swarovski Optik to create a custom carrying case for the brand-new CL Companion Africa range of binoculars. Handcrafted with our signature waxed canvas and full-grain leather, the exclusive ONA case is a sophisticated way to protect this premium binocular offering.

    Swarovski x ONA

    The CL Companion Africa binoculars are available for sale at Swarovski Optik and at selected specialist retailers; each purchase includes a set of binoculars, ONA carrying case and a leather strap. With a compact, elegant design, the CL Companion Africa binoculars feature an 8x or 10x magnification, an impressive objective diameter of 30 mm and a light weight of just 500 grams. They are very comfortable to use with high-precision optics, good transmission and special coatings that guarantee bright, high-contrast images and lifelike colors. The CL Companion Africa range is also dustproof, watertight and impact-resistant thanks to its robust housing.

    Shop now at Swarovski Optik and follow Swarovski Optik on Facebook for updates.

  • What’s in Sarah Gerrity’s Roma

    September 10th, 2014  —  3 Comments

    Between product and lifestyle photo shoots, we have plenty of chances to experiment with how much gear can fit in each ONA and how to style each bag. But we’re always inspired and impressed by how real-life ONA owners manage to make the bags work for them (keep sharing your photos with us on social media!), so we decided to highlight how some of our favorite photographers make their bag work for them.

    Sarah Gerrity x The Roma x  ONA BagsAfter a couple of years of self-taught, hobby photography (and a career switch from international relations to design & multimedia), Sarah Gerrity started taking up more creative projects. Sweetsonian, her food and photography blog, is one of our favorite ways to indulge our sweet tooth: her photos are simply mouth-watering! Based in Washington DC, Sarah is the multimedia editor for Energy.gov by day, but by night, she’s a freelancer. Her client lists varies from giants like Google, to DC-based restaurants like Cava Grill (think Chipotle, but Greek), to “maker” friends that started their own businesses with handmade goods. All in all, she likes making beautiful things–and we love looking at them!

    Sarah Gerrity x The Roma x ONA Bags

    Outside of work, Sarah enjoys traveling and just spent a few days in Glacier National Park, where she managed to catch the Northern Lights! In her own words: “The Roma was the perfect addition to my carry-on bag, which also held a tripod, 13-inch macbook air, and my knitting project du jour. I was able to fit an impressive amount of my gear into the Roma! Just enough for my travels.”

    Sarah Gerrity x The Roma x ONA Bags

    What’s in Sarah’s Roma:

    • Nikon D600 camera body
    • Nikon 24-70mm/f2.8 lens with a polarizing filter
    • Nikon 14mm/f2.8 lens
    • DSLR remote
    • Microfiber cloth
    • Cleaning solution
    • iPhone 5S
    • Extra battery

    Sarah Gerrity x The Roma x ONA Bags Sarah Gerrity x The Roma x ONA Bags Sarah Gerrity x The Roma x ONA Bags Sarah Gerrity x The Roma x ONA Bags Sarah Gerrity x The Roma x ONA BagsCONNECT WITH SARAH

    WEBSITE I PORTFOLIO I TWITTER I INSTAGRAM

     Note: photos of Sarah were kindly taken by Matty Greene.

  • Where ONA Goes: Stockholm with Ivo Scholz

    September 3rd, 2014  —  Leave a Comment

    Each ONA bag is named after a place that founder Tracy Foster has traveled, all the way from Camps Bay in South Africa (where she came up with the idea for ONA) to her favorite neighborhoods in New York, like Brooklyn and Chelsea. The entire ONA team loves to travel, and we adore living vicariously through our  customers who take ONA bags to new and beautiful places.

    Ivo Scholz x Ona Bowery x Stockholm Ivo Scholz x Ona Chelsea x Stockholm

    Ivo wears the Leather Bowery in Antique Cognac and his wife Anja wears the Chelsea in Cognac

    Although he’s based in Zurich, Switzerland Ivo Scholz and his wife Anja recently explored the city of Stockholm, Sweden with their ONA bags. Ivo is a self-taught photographer who shoots with a Fuji X-T1 and a passionate traveler. He’s constantly searching for new people and places to photograph, and found plenty of inspiration in the cobblestone streets and stunning midnight sunsets in Stockholm.

    Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Bowery x Stockholm Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Chelsea x Stockholm Ivo Scholz x Ona Chelsea x Stockholm Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Bags x Stockholm Ivo Scholz x Ona Bowery x Stockholm

    CONNECT WITH IVO SCHOLZ

    WEBSITE TWITTER I 500PX

  • ONA is going to Photokina!

    August 27th, 2014  —  Leave a Comment

    The team at ONA is thrilled to announce that we’ll be heading to our second Photokina in just a few weeks. The bi-annual event brings together the industry, trade, professional users and end consumers with a passion for photography from September 16-21 in Cologne, Germany. Not only will there be our entire current line-up of bags and accessories (including the just-released Berlin II, Leather Prince Street and Prince Street), but we’ll also be introducing a few exciting new products!  The ONA Leather Prince Street Camera Messenger Bag We would love to see you there. Visit us at our booth: Hall 4.1, booth I-024. More info about the show is available on the Photokina website.